Francesca Alice London is a British womenswear brand born from a desire to bring timeless, designer-feel fashion to women who want more from their wardrobe. We started in the UK with limited-run collections designed in-house by Frankie, and as the brand grew, so did our vision. Now based in Dubai, each piece is handmade here for a more personal, thoughtful finish – designed with intention, not trend-led.
Our values have always stayed the same: exclusive, limited-run drops to keep every piece feeling special. No mass production – just elevated styles that stand out. In this chapter, Every outfit is made to transition effortlessly from day to night, beach to bar, and everything in between. These are not one-occasion pieces – they’re designed to work hard for you, with versatile styling options and multiway designs that adapt to your personal style.
We’re here to solve the problem of rebuying for every event, helping women invest in outfits they can trust, wear multiple ways, and feel amazing in – again and again.



I’ve always been passionate about finding fashion that feels personal and unique, something that nobody else has. Growing up, I cherished how designer labels made me feel confident and set me apart. I craved pieces that spoke to my individuality, yet I could never find that level of exclusivity without the unattainable price tag of luxury brands.
That’s why I created this brand, to offer women like myself exclusive, high-quality, designer-inspired pieces at a mid-luxury level. Each piece is produced in limited quantities, ensuring you own something truly unique that only a select few have.